With as many as 1,31,749
Self Help Groups available in the state, the
next step towards empowerment would be on
economic front with these Self Help Groups
moving into Self-employment mode. As such
there are around 14,000 groups who have been
economically assisted for specific activities,
and wide range of products have resulted from
these activities. The number of products is
bound to multiply over a period of time.
As a part of marketing strategy,
for marketing the products of Self Help Groups,
225 village shops and 28 District Marketing
Complexes have been constructed. Shopping
Complexes are also proposed in the following
places of tourist importance:
Places
District
Mahabalipuram
Kancheepuram
Thiruthani
Thiruvallur
Chidambaram
Cuddalore
Kallakurichi
Villupuram
Tiruchengode
Namakkal
Athur
Salem
Gobi
Erode
Tiruppur
Coimbatore
Velankanni
Nagapattinam
Kodaikanal
& Palani
Dindigul
T.Kallupatti
Madurai
Periyakulam
& Andipatti
Theni
Paramakudi
Ramanathapuram
Tiruchendur
Tuticorin
The focus is mainly on marketing the products
of Self Help Groups and therefore, space in
these compleii are provided at subsidised rates
for the Self Help Groups. Apart from these village
and District Bazaars, it is also sought to provide
a mechanism for trading online and therefore
the products produced by the Self Help Groups
are catalogued and displayed in this site. The
price mentioned for a particular product in
the site is for the specific size alone.
The profile of the Self Help Groups reveal
that almost 85% 0f them are Women Self Help
Groups and any earning from sale of the products
produced by them will only augment the household
income of the Self Help Group member who is
basically Below Poverty Line.
Copyright 2004 Tamilnadu
Rural Bazaar. All Rights Reserved
